10 social media post ideas that tell a good story

Are you looking for post inspiration to get your brand out of a social media slump? Look no further, I’ve come up with 10 fun, and (hopefully) inspiring story-based post ideas for you to riff off.

Why your social media strategy should be built like a tiny house

In America we’ve always loved big and flashy. This is especially true when it comes to where (and how) we choose to live. In the wake of the housing crisis, however, many people are now shifting their focus from large “McMansions” to minimalism and Tiny Houses. This shift in desirable housing size speaks to, in … Continue reading Why your social media strategy should be built like a tiny house

Social Media Measurement: What’s Your Focus?

One of the most commonly asked questions I hear about social media is, “How do you measure it?” I have a love/hate relationship with this question, because if I answer “incorrectly” I could potentially alienate myself from someone I’m trying to help: If I say that measurement is important, but should only be used as … Continue reading Social Media Measurement: What’s Your Focus?